If the idea of starting an email marketing campaign overwhelms you, the authors of Email Marketing: An Hour a Day will introduce you to email marketing basics, demonstrate how to manage details and describe how you can track and measure results. Case studies, step-by-step guides, checklists, quizzes and hands-on tutorials will help you execute an email marketing campaign in just one hour a day. When you feel comfortable with the basics, learn how to use video and audio enabled email, implement tools like mobile devices and leverage social networks.
- ISBN10 0470386738
- ISBN13 9780470386736
- Publish Date 21 November 2008 (first published 1 January 2008)
- Publish Status Active
- Publish Country US
- Publisher John Wiley & Sons Inc
- Imprint Sybex Inc.,U.S.
- Format Paperback
- Pages 320
- Language English