Quality Customer Service

by William B Martin

Published 1 November 1986
The techniques and tools covered in this book will help you understand the basic needs of customers, outline four reasons why quality service is important, teach you how to handle complaints and difficult customers, and help you anticipate your customer's needs.

Provides an outline of the actions managers need to take in order to deliver quality customer service. The author examines each stage of customer service management including recruitment, training, team building and proactive problem-solving.