Examines the rise of the niche in today's economy, thanks to a breakdown in the barrier between supply and demand and the increasing availability of everything to everyone, and assesses the implications of this new economic model for business.
- ISBN10 1401309666
- ISBN13 9781401309664
- Publish Date 8 July 2008 (first published 1 January 2006)
- Publish Status Active
- Publish Country US
- Imprint Hachette Books
- Edition Revised, Updated ed.
- Format Paperback (US Trade)
- Pages 288
- Language English