Perceptions of Marketing Strategy and Strategic Marketing in U.K. Companies (Working Papers in Commerce, #1)

by Gordon E. Greenley

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  • ISBN10 0704412713
  • ISBN13 9780704412712
  • Publish Date March 1993
  • Publish Status Active
  • Publish Country GB
  • Imprint University of Birmingham
  • Format Paperback
  • Pages 43
  • Language English