Competing against Multinationals in Emerging Markets provides a comprehensive set of lessons which successful small firms have adopted in order to survive and prosper in an increasingly hostile competitive manufacturing sector where large firms are mostly dominant.
- ISBN13 9781137500304
- Publish Date 10 December 2014 (first published 1 January 2014)
- Publish Status Active
- Publish Country GB
- Publisher Palgrave Macmillan
- Imprint Palgrave Pivot
- Format Hardcover
- Pages 134
- Language English