The role of customer care; developing service excellence; understanding your customers; assessing your competitors; planning a customer service strategy; refining your product; establishing effective systems; setting performance standards; developing winning teams; communicating with cutomers; handling difficult situations; meeting special needs; continuing the improvement process; enhancing quality; further information.
- ISBN10 0750631341
- ISBN13 9780750631341
- Publish Date 31 October 1997
- Publish Status Out of Print
- Out of Print 3 August 2016
- Publish Country GB
- Publisher Taylor & Francis Ltd
- Imprint Butterworth-Heinemann Ltd
- Format Hardcover
- Pages 192
- Language English