All multibusiness companies need to be able to justify their ownership of their multiple businesses. The corporate-level strategy must show how and why the corporate parent adds value to its business. Classic strategic issues which are addressed in this book include the allocation of resources between businesses, the creation of synergy through linkages amongst the businesses and the choices faced when creating a corporate portfolio.
- ISBN10 041513269X
- ISBN13 9780415132695
- Publish Date 14 December 1995
- Publish Status Unknown
- Out of Print 16 April 2012
- Publish Country GB
- Imprint Cengage Learning EMEA
- Format Paperback
- Pages 320
- Language English