Wirkungen des Co-Brandings: Erkenntnisse durch Mastertechnikpluralismus (Neue Betriebswirtschaftliche Forschung (Nbf), #314)

by Carsten Baumgarth

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  • ISBN10 382447896X
  • ISBN13 9783824478965
  • Publish Date 23 September 2003
  • Publish Status Active
  • Publish Country DE
  • Imprint Deutscher Universitatsverlag
  • Edition 2003 ed.
  • Format Paperback (US Trade)
  • Pages 460
  • Language German