In the past, neo-tribalism in a Western context has been feared as leading to blindness or irrationality. In today's business world, tribalism represents a conscious separation of the individual ego for the good of the community. This is the key to understanding the success of the most innovative businesses in the 21st century.
- ISBN10 1280584378
- ISBN13 9781280584374
- Publish Date 1 January 2012
- Publish Status Active
- Out of Print 14 April 2015
- Publish Country US
- Imprint Palgrave MacMillan
- Format eBook
- Language English