Harvard Business Review on Thriving in Emerging Markets (Harvard Business Review)

by Harvard Review

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Beat local companies at their game. If you need the best practices and ideas for gaining market share in developing economies--but don't have time to find them--this book is for you. Here are 10 inspiring and useful perspectives, all in one place. This collection of HBR articles will help you: - Manage risk in unstable environments - Ward off political threats to your business - Customize your business model for emerging markets - Tailor your strategy to capitalize on countries' strengths - Gain ground on emerging giants - Compete in China's new high-tech market - Win the war for talent in developing economies - Serve the bottom of the pyramid profitably
  • ISBN10 1422172155
  • ISBN13 9781422172155
  • Publish Date 10 May 2011
  • Publish Status Active
  • Imprint Harvard Business Review Press
  • Format eBook
  • Pages 272
  • Language English