Sun Tzu Strategies for Marketing: 12 Essential Principles for Winning the War for Customers: 12 Essential Principles for Winning the War for Customers

by Gerald A Michaelson and Steven W Michaelson

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  • ISBN10 0071762787
  • ISBN13 9780071762786
  • Publish Date 10 November 2003
  • Publish Status Active
  • Publish Country US
  • Publisher McGraw-Hill Education - Europe
  • Imprint McGraw-Hill Inc.,US
  • Format eBook
  • Pages 200
  • Language English