Good Enough Isn't Enough--: Nine Challenges for Companies That Choose to be Great

by Alan Weiss

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With humour and intelligence, Alan Weiss seeks to deliver an important message: that companies that settle for mediocrity today may be failures tomorrow. In other words, "good enough" just isn't enough. The author shows how companies that relentlessly pursue excellence are the ones that stand out and keep their customers. He presents nine challenges that companies can use for guidance on their own path to excellence.
  • ISBN10 0585147655
  • ISBN13 9780585147659
  • Publish Date 13 May 2014 (first published 5 October 1999)
  • Publish Status Active
  • Publish Country US
  • Publisher HarperCollins Focus
  • Imprint Amacom
  • Format eBook
  • Pages 269
  • Language English