Strategic Control: Strategic Milestones for Long-term Performance (Ashridge Management S.)

by Michael Goold and John J Quinn

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Book cover for Strategic Control

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Strategic control is concerned with measuring and rewarding strategic performance against pre-set goals, in the same way as budgetary control measures and rewards financial achievement against pre-set budgets. But strategy is long-term and budgeting is short-term. So how does an organization reconcile strategy with budgeting and ensure that managers achieve both budgetary and strategic targets? This book shows how to control a company's strategic direction on an everyday basis. It shows how strategic "milestones" can be woven into business plans, how they can be evaluated, changed and integrated with day-to-day activities. It also shows how this sort of planning can inject new motivation into managers, and encourage a new entrepreneurial spirit in a company.
  • ISBN10 0091746183
  • ISBN13 9780091746186
  • Publish Date 20 September 1990
  • Publish Status Out of Print
  • Out of Print 10 January 2022
  • Publish Country GB
  • Publisher Cornerstone
  • Imprint Random House Business Books
  • Format Hardcover
  • Pages 220
  • Language English