A relationship management theme throughout the text teaches managers to guide salespeople in establishing and maintaining relationships with their customers. Separate chapters on international and technology issues. Up-to-date coverage includes ethics, managing the salesperson in an international setting, and implications of technology in managing salespersons.
- ISBN10 031406432X
- ISBN13 9780314064325
- Publish Date 29 September 1997
- Publish Status Out of Print
- Out of Print 23 October 2014
- Publish Country US
- Imprint West Publishing Co
- Format Hardcover
- Pages 500
- Language English