"Harvard Business Review" on Retailing and Merchandising (Harvard Business Review)

by Harvard Business School Press

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Book cover for "Harvard Business Review" on Retailing and Merchandising

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This resource offers ideas for how to balance intuition and experience with critical data to get the right products to stores at the right time, how pricing and merchandising 'sign-posts' create new perceptions of value that can drive demand, and whether merchandising optimisation systems can create value for your company.
  • ISBN10 1422145921
  • ISBN13 9781422145920
  • Publish Date 11 November 2008
  • Publish Status Out of Print
  • Out of Print 28 July 2011
  • Publish Country US
  • Imprint Harvard Business Review Press
  • Format Paperback
  • Pages 208
  • Language English