Relationship Marketing for Competitive Advantage: Winning and Keeping Customers (Management readers)

by Adrian Payne and Martin Christopher

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  • ISBN10 075062020X
  • ISBN13 9780750620208
  • Publish Date 4 September 1995
  • Publish Status Out of Print
  • Out of Print 8 October 2015
  • Publish Country GB
  • Publisher Taylor & Francis Ltd
  • Imprint Butterworth-Heinemann Ltd
  • Format Paperback
  • Pages 320
  • Language English