F-Commerce Handbook

by Paul Marsden and Paul Chaney

0 ratings • 0 reviews • 0 shelved
Book cover for F-Commerce Handbook

Bookhype may earn a small commission from qualifying purchases. Full disclosure.

The 10 Secrets to Selling on the World’s #1 Social Network

Facebook is the perfect tool for reaching out to customers. Now, you need to take the next step and make it pay by selling on Facebook.

The f-Commerce Handbook shows you how. From the co-editors of Social Commerce Today, The f-Commerce Handbook delivers practical guidance, proven strategies, and best practices to profit from Facebook as a direct sales channel.

The f-Commerce Handbook reveals ten smart but simple secrets for running profitable sales events on Facebook, all designed and proven to build your business and monetize your efforts.

  • Capitalize on impulse purchasing
  • Get customers emotionally involved with your product
  • Use social media as an “experience delivery mechanism”
  • Create powerful social incentives
  • Make customers feel indebted to buy from you

Facebook is the selling tool of the future. Start building your f-commerce strategy now, and start making Facebook pay today by turning “Likes” into “Buys.”

  • ISBN10 007180613X
  • ISBN13 9780071806138
  • Publish Date 11 May 2023 (first published 1 January 2012)
  • Publish Status Active
  • Publish Country US
  • Publisher McGraw-Hill Education - Europe
  • Imprint McGraw-Hill Professional
  • Format Paperback
  • Pages 96
  • Language English