The premise underlying this book is that every interaction between a staff member and a customer is unique. Training methods develop product knowledge or train staff in the complex and demanding field of customer service. However, selection and training of employees in the all-important personal dimension of service should enable them to respond to differing cutomer needs, to be aware of customers' different perceptions of what quality service is, and to adapt their responses to meet their unique needs. This high level of communication skill has not, until now, been adequately acknowledged or used as the basis for experiential and lifelong learning in the service sector. Managers who can bring this customer focus to their human resource practices, including competency-based training, can be assured that their organisations will deliver quality service both now and in the future. Lynne van der Wagen has been teaching, researching and writing in the field of hospitality management for the past 8 years and has recently completed her masters degree in adult education at the University of Technology, Sydney.
Previously Director of Personnel for a 600 room hotel, Lynn is well qualified to discuss contemporary issues in the fields of quality management, human resource management, and competency based training.
- ISBN10 8179922405
- ISBN13 9788179922408
- Publish Date 30 July 2006 (first published 10 April 1995)
- Publish Status Active
- Publish Country IN
- Imprint Jaico Publishing House
- Format Paperback
- Pages 224
- Language English