Amidst the accelerating change of an increasingly competitive global market, Information, Organization and Management demonstrates how business success in the global market place depends upon products and services rich in variety, value and instantly responsive to customer needs. This strengthening of the buyer's position has turned customer service into an important decisive factor for a corporation's market success. Competitive strategies must therefore re-evaluate the business-management goals of flexibility, time, quality and cost.
- ISBN10 0471964549
- ISBN13 9780471964544
- Publish Date 19 June 1997
- Publish Status Active
- Publish Country US
- Imprint John Wiley & Sons Inc
- Format Hardcover
- Pages 560
- Language English