Written by a team well-seasoned in the international business arena, the market-leading International Business provides a truly global perspective of international business. A reorganization of chapters in the fifth edition will allow instructors to cover culture, national trade, and investment policies early in the course. A greater emphasis on ethics and social responsibility has been added to this edition. Web references include activities and sources for updated data to keep the student with the latest trends in international business.
- ISBN10 0030980208
- ISBN13 9780030980206
- Publish Date 1 January 1994 (first published 1 October 1988)
- Publish Status Out of Print
- Out of Print 18 March 2014
- Publish Country US
- Imprint Harcourt Brace College Publishers
- Edition 3rd ed.
- Format Paperback (US Trade)
- Language English