"The Giants of Sales" introduces readers to John Henry Patterson, Dale Carnegie, Joe Girard, and Elmer Wheeler - all true innovators of great salesmanship. The book presents the fascinating, time-tested techniques of these sales gurus, and demonstrates how they are still powerful tools salespeople should use today. Part history and part how-to, this unique book literally brings the sales strategies to life in the stories of the men who developed them - and changed the face of selling forever.
- ISBN10 661107998X
- ISBN13 9786611079987
- Publish Date 27 March 2006 (first published 1 January 2006)
- Publish Status Active
- Out of Print 29 December 2011
- Publish Country US
- Imprint Amacom Books
- Format eBook
- Language English