This book is not just another academic tome about WAP (Wireless Application Protocol), it is about the increasing general trend towards using technology for transactions and communication on the move. It is a realistic, practical overview, explaining firstly what M-commerce actually means for today, what its potential is for the future and how this may impact on both business and the individual. Mark Brown's previous title, Project Management in a week, is the best selling book in the series.
- ISBN10 0340850574
- ISBN13 9780340850572
- Publish Date 27 September 2002
- Publish Status Out of Print
- Out of Print 8 July 2006
- Publish Country GB
- Publisher John Murray Press
- Imprint John Murray Learning
- Format Paperback
- Pages 96
- Language English