Facebook Marketing: Leveraging Facebook's Features for Your Marketing Campaigns (Que Biz-Tech)

by Brian Carter

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Book cover for Facebook Marketing

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Your best customers and prospects are on Facebook: more than 800,000,000 of them. Your business needs to be there, too: not just with a generic “page,” but with a smart, low-cost marketing program that works. Facebook Marketing, Third Edition will help you plan that program, execute it, measure it, and optimise it. Two world-class social media marketers show you how to make the most of Facebook’s most valuable new business features—including Facebook Messages, Deals, Places, Credits, Connect, mobile apps, and much more. This completely revamped new edition offers dozens of new tips and best practices for everything from advertising...Read more
  • ISBN10 0132755025
  • ISBN13 9780132755023
  • Publish Date 14 December 2011 (first published 13 May 2010)
  • Publish Status Active
  • Publish Country US
  • Imprint Pearson
  • Edition 3rd edition
  • Format eBook (EPUB)
  • Pages 352
  • Language English