Media Influence: Breakthroughs in Research and Practice
In the digital era, users from around the world are constantly connected over a global network and they can connect, share, and collaborate like never before. To make the most of this new environment, researchers and software developers must understand the influence of the global network on users. Media Influence: Breakthroughs in Research and Practice is a comprehensive reference source for the latest scholarly material on the effect of media on cultures, individuals, and groups. Highlighting a...
Almost half of the developed population has an internet-based addiction. In some ways this is not surprising, as our world is filled with addictive experiences: from social media and messaging, to rolling news and video streaming. Attention spans are decreasing as our time spent glued to our screens are increasing, negatively affecting our ability to relax, sleep, develop relationships and achieve meaningful goals. Psychologist Adam Alter provides insight into why explains the science behind why...
The Complete Idiot's Guide to Crowdsourcing (Complete Idiot's Guides (Lifestyle Paperback))
by Aliza Sherman
Tap into the global talent pool. Crowdsourcing leverages such social networking tools as Facebook and Twitter to tap into the power of many people to distribute one's work load or gain input. Aliza Sherman, crowdsourcing innovator, has helped her clients harness the incredible power of "crowd-think" and "crowd- do" to achieve goals as diverse as designing new products to test- marketing services to fundraising. In this guide, she explains the theory and practice of crowdsourcing and actually sh...
30 Days Without Social Media
by Corin Devaso, Logan Tindell, and Harper Daniels
Privacy in Social Networks (Synthesis Lectures on Data Mining and Knowledge Discovery)
by Elena Zheleva, Evimaria Terzi, and Lise Getoor
This synthesis lecture provides a survey of work on privacy in online social networks (OSNs). This work encompasses concerns of users as well as service providers and third parties. Our goal is to approach such concerns from a computer-science perspective, and building upon existing work on privacy, security, statistical modeling and databases to provide an overview of the technical and algorithmic issues related to privacy in OSNs. We start our survey by introducing a simple OSN data model and...
Social Media Marketing 2020 (Social Media Marketing 2020, #1)
by Jaimason Bixley
A social media expert with global experience with many of the world's biggest brands - including Nike, Toyota and Motorola - Simon Mainwaring offers a visionary new practice in which brands leverage social media to earn consumer goodwill, loyalty and profit, while creating a third pillar of sustainable social change through conscious contributions from customer purchases. These innovative private sector partnerships answer perhaps the most pressing issue facing business and thought leaders today...
Media Influence on Social and Political Change in Africa addresses the development of new mass media and communication tools and its influence on social and political change. While analysing democratic transitions and cultures with a theoretical perspective, this book also presents case studies and national experiences for media, new media, and democracy scholars and practitioners.
Knowledge Development and Social Change through Technology: Emerging Studies
Social Media Mining and Social Network Analysis: Emerging Research
The Complete Idiot's Guide to Memes (Complete Idiot's Guides (Lifestyle Paperback))
by John Gunders and Damon Brown
Virtual Professional Development and Informal Learning via Social Networks
Virtual Professional Development and Informal Learning via Social Networks will examine how individuals and organizations are using Web 2.0 tools to create informal learning and professional development opportunities. Informal learning is learning which occurs outside of a formal educational context, typically driven by a personal question or an immediate need. In other instances, informal learning may occur as a by-product of other social interactions. In this context, we focus on informal lear...
A renowned futurist offers a vision of a reinvented world. Large corporations, big governments, and other centralized organizations have long determined and dominated the way we work, access healthcare, get an education, feed ourselves, and generally go about our lives. The economist Ronald Coase, in his famous 1937 paper "The Nature of the Firm," provided an economic explanation for this: Organizations lowered transaction costs, making the provision of goods and services cheap, efficient, and...