Guerrilla Publicity: Hundreds of Sure-Fire Tactics to Get Maximum Sales for Minimum Dollars...Includes Podcasts, Blogs, and Media Training for the Digital Age (Guerrilla S.)

by Jay Conrad Levinson

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How to build publicity campaigns from the inside out. Guerrilla Publicity is set to become the PR bible for a new decade. The book lays out an aggressive plan for learning how to build publicity campaigns from scratch, how to zero-in on a targeted market, and how to infuse a marketing plan with publicity hooks. This motivational book also includes: Inside info on how to make friends in the media; Simple ways to get others to spread the message; Sample press releases and media kits
  • ISBN10 661348069X
  • ISBN13 9786613480699
  • Publish Date 30 October 2010 (first published 1 June 2002)
  • Publish Status Active
  • Out of Print 5 July 2012
  • Publish Country US
  • Imprint Adams Media Corporation
  • Format eBook
  • Pages 352
  • Language English