Measuring Sex Stereotypes: A Multination Study (Cross Cultural Research and Methodology, #6)

by John E. Williams and Deborah L. Best

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Book cover for Measuring Sex Stereotypes

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An exploration of contemporary sex stereotypes and their prevalence in different cultures is provided in this volume.

The authors surpass previous studies in three areas: their data covers thirty nations; they test both children and adults and they examine their findings from three theoretical perspectives - affective meanings, ego states and psychological needs. They also examine the practical implications of pan-cultural stereotypes. Since the publication of the original 1982 edition, new adult data from Singapore and Portugal have also been included.

  • ISBN10 1452252793
  • ISBN13 9781452252797
  • Publish Date 1 April 1990 (first published 24 November 1982)
  • Publish Status Active
  • Publish Country US
  • Imprint SAGE Publications Inc
  • Format eBook
  • Pages 384
  • Language English