First Published in 1999, this book stresses the service aspects of an organization - especially customer service, marketing, and organizational responsiveness, and how to create and provide outstanding customer value to the target market(s).
- ISBN10 0367230186
- ISBN13 9780367230180
- Publish Date 23 May 2019
- Publish Status Active
- Publish Country GB
- Publisher Taylor & Francis Ltd
- Imprint CRC Press
- Format Hardcover
- Pages 388
- Language English