Series:

Express Exec

1 primary work • 12 total works

Book 7

Cover of Customer Relationships

Customer Relationships

by Roger Cartwright

Published 1 January 2003
The sales function is the front-line of any business. Keeping up with the latest sales techniques is essential, as well as ensuring you have a motivated, incentivised and focused sales team well-versed in the basics of selling, from identifying new prospects and getting repeat business to closing the deal. This module gives essential insight into all the key sales drivers such as account management, handling complex sales, selling services, FMCG selling, customer relationships and self-development for sales people.

Cover of Training and Development Express
Effective Training & Development is essential if you are to continuously get the best from your people and extend the knowledge shelf--life of your company. This module explores the vast array of options available to the HR function including on--the--job learning, formal management education, coaching and mentoring. Cost--effectiveness and measurable payback are also dealt with as cornerstones of any training and development activity.

Cover of Communication

Communication

by Roger Cartwright

Published 13 December 2001
This title presents a fast track route to mastering all aspects of successful communication. It covers the key areas of communication, from knowing your audience to understanding body language, and from building networks of contacts to using stories. It features examples and lessons from benchmark businesses, including American Express and The Body Shop and ideas from the smartest thinkers, including Naomi Klein, Richard Lewis and Frances Cairncross. It includes a glossary of key concepts and a comprehensive resources guide. Roger Cartwright is a consultant and author specializing in organizational behaviour, management, customer care and tourism. He is the author of over 20 books and has been responsible for the implementation of management development programs run in the US, Europe and India.

Cover of Stategies for Hypergrowth

Stategies for Hypergrowth

by Roger Cartwright

Published 13 December 2001
This is the fast track route to mastering and managing rapid growth. It covers the key drivers of hypergrowth, from focussing intensely on customers and constant innovation to ensuring resources are in place and making sure you stay on track. It includes examples and lessons from benchmark companies, including Cisco, Nike, Samsung and Airbus Industrie, and ideas from the smartest thinkers including Patricia Anslinger, Thomas Copeland, David Korten, Michael Porter and Noel M. Tichy. It includes a glossary of key concepts and a comprehensive resources guide. "ExpressExec" is a unique business resource of one hundred books. These books present the best current thinking and span the entire range of contemporary business practice. Each book gives you the key concepts behind the subject and the techniques to implement the ideas effectively, together with lessons from benchmark companies and ideas from the world's smartest thinkers. "ExpressExec" is organised into ten core subject areas making it easy to find the information you need: Innovation; Enterprise; Strategy; Marketing; Finance; Operations and Technology; Organizations; Leading; People; and, Life and Work.
"ExpressExec" is a perfect learning solution for people who need to master the latest business thinking and practice quickly.

Cover of Going Global

Going Global

by Roger Cartwright

Published 10 January 2002
This title presents a fast track route to mastering globalization and successfully managing global expansion. It covers the key areas of global operations and globalization, from understanding cultural differences and global consumers to being global but acting local and understanding the social implications of globalization. It features examples and lessons from some of the world's most successful businesses, including Amazon.com, Boeing, P&O and Sony and ideas from the smartest thinkers, including Anthony Giddens, Noreena Herz, Naomi Klein, David Korten, Richard Lewis, Michael Porter, Fons Trompenaars and George Yip. It includes a glossary of key concepts and a comprehensive resources guide.

Cover of Creating the Entrepreneurial Organization
This is the fast track route to creating a truly entrepreneurial culture in any organization. This book covers all the critical behaviors of entrepreneurial organizations, from risk taking to growth, and from leadership to motivation. It includes examples and lessons from benchmark businesses, including Microsoft, easyJet and Star Cruises. It also includes a glossary of key concepts and a comprehensive resources guide. "ExpressExec" is a unique business resource of one hundred books. These books present the best current thinking and span the entire range of contemporary business practice. Each book gives you the key concepts behind the subject and the techniques to implement the ideas effectively, together with lessons from benchmark companies and ideas from the world's smartest thinkers. "ExpressExec" is organised into ten core subject areas making it easy to find the information you need: Innovation, Enterprise, Strategy, Marketing, Finance, Operations and Technology, Organizations, Leading, People, and Life and Work. "ExpressExec" is a perfect learning solution for people who need to master the latest business thinking and practice quickly.

Cover of Managing Talent

Managing Talent

by Roger Cartwright

Published 10 March 2003
Effective Training & Development is essential if you are to continuously get the best from your people and extend the knowledge shelf-life of your company. This module explores the vast array of options available to the HR function including on-the-job learning, formal management education, coaching and mentoring. Cost-effectiveness and measurable payback are also dealt with as cornerstones of any training and development activity.

Cover of Implementing a Training and Development Strategy
Effective Training & Development is essential if you are to continuously get the best from your people and extend the knowledge shelf-life of your company. This module explores the vast array of options available to the HR function including on-the-job learning, formal management education, coaching and mentoring. Cost-effectiveness and measurable payback are also dealt with as cornerstones of any training and development activity.

Cover of Empowerment

Empowerment

by Roger Cartwright

Published 29 January 2002
This title presents a fast track route to mastering empowerment and releasing the full potential of all employees. It covers the key areas of empowerment from understanding how to maximise employee potential and learning how to delegate, coach, and trust, to communicating vision and objectives and the role of the manager as a leader and empowerer. It features examples and lessons from some of the world's most successful businesses, including P Mary Kay Cosmetics, Toyota and Marriott Hotels, and ideas from the smartest thinkers, including Kenneth Blanchard, David Logan, Kenneth Murrell, Tom Peters, and Robert E Quinn. It includes a glossary of key concepts and a comprehensive resources guide.

Cover of The Entrepreneurial Individual
Fast track route to acquiring the skills and tactics of the world's most successful entrepreneurs

Covers all the critical entrepreneurial attributes, from vision to commitment, and from risk taking to customer focus

Examples and lessons from some of the world's most successful entrepreneurs, including Richard Branson, Ken Bogas and Kwek Leng Beng, and ideas from the smartest thinkers, including Stephen Covey, Peter Drucker and Tom Peters

Includes a glossary of key concepts and a comprehensive resources guide

Cover of Managing Diversity

Managing Diversity

by Roger Cartwright

Published 13 December 2001
Fast track route to mastering all aspects of managing a diverse workforce

Covers all the key techniques for managing diversity successfully, from motivating all parts of the workforce to techniques for avoiding stereotyping, and from managing the multilingual organization to using technology

Examples and lessons from some of the world's most successful businesses, including Coca Cola, British Airways and Mitsubishi, and ideas from the smartest thinkers, including Richard Lewis and Fons Trompenaars

Includes a glossary of key concepts and a comprehensive resources guide

ExpressExec is a unique business resource of one hundred books. These books present the best current thinking and span the entire range of contemporary business practice. Each book gives you the key concepts behind the subject and the techniques to implement the ideas effectively, together with lessons from benchmark companies and ideas from the world's smartest thinkers.

ExpressExec is organised into ten core subject areas making it easy to find the information you need:

01 Innovation
02 Enterprise
03 Strategy
04 Marketing
05 Finance
06 Operations and Technology
07 Organizations
08 Leading
09 People
10 Life and Work

ExpressExec is a perfect learning solution for people who need to master the latest business thinking and practice quickly.

Cover of Managing Growth

Managing Growth

by Roger Cartwright

Published 10 January 2002
Fast track route to the successful management of business growth

Covers the key areas of growth management, from understanding how organizations grow and the changes needed to facilitate growth, to mergers and acquisitions, franchising and alliances

Examples and lessons from some of the world's most successful businesses, including AOL, Dixons, Starbucks, and Wal-Mart, and ideas from the smartest thinkers, including Patricia Anslinger, Thomas Copeland, Peter Lorange, Baghai Mehrdad, Noel Tichy, David White and Chris Zook.

Includes a glossary of key concepts and a comprehensive resources guide