Hutchinsons management studies books
1 total work
Retaining the framework and chapter headings of the first edition, this revised text incorporates new country classifications which take account of changes in the EC and Eastern Europe. It reviews significant issues with which the international manager has to cope, including export licensing, investment, marketing, finance, organization and international corporate planning. The book also offers an overview of the economic, legal, political, cultural and other factors which influence decision-making.