Book 580

The Sponsor

by Erik Barnouw

Published 22 June 1978
Examines the ways in which sponsors influence television programming, showing that the sponsors' influence conditions virtually the entire schedule, and assesses the impact on American society today.

Indian Film

by Erik Barnouw and S. Krishnaswamy

Published December 1963

Documentary

by Erik Barnouw

Published 19 August 1976
This is the second major revision of a book universally acclaimed as the definitive history of the documentary film. The final section has been completely rewritten and expanded to take into account the major films and trends of the past nine years. Particular attention has been paid to the growth of documentary film-making in the Soviet Union since Glasnost and the corresponding expansion in the United States, including Ken Burns's The Civil War, which broke all audience records for Public Television in 1990.

Tube of Plenty

by Erik Barnouw

Published 23 October 1975
Tube of Plenty is an abridgement of Erik Barnouw's classic 3-volume History of Broadcasting in the United States. The paperback edition was first published in 1976 and a second edition in 1982.

Much has happened in television in the 1980s; the decline of the three major networks, the expansion of cable and satellite television, film channels like Home Box Office, the success of ESPN (sports), and MTV (pop music), and the increased way in which the White House in Washington has managed and controlled national news and its contents. Barnouw has added an extensive chapter dealing with the changes of the 1980s and looking ahead to the 1990s.