This full-colour textbook provides comprehensive coverage of the new AQA Applied Business AS Level. It includes a CD-ROM that provides virtual work experience and interactive games.

Introduction
Unit1: Investigating Business
Unit 2: People in Business
Unit 3: Financial Planning and Monitoring
Unit 4: Meeting Customer Needs
Unit 5: Business Information and Communication Systems
Unit 6: Developing a Product
Unit 7: Career Planning
Index


Resources to support teachers delivering AQA AS-level Applied Business using the Collins student book. Includes a CD-ROM containing virtual work experience activities and interactive games as well as pdfs and customisable files of the resource pack.

Contains answers to textbook exercises plus support and extension activities.


This full-colour textbook provides complete coverage of the AQA Applied Business A2 award.

Introduction
Unit 8: Business Planning
Unit 9: Marketing Strategy
Unit 10: Promotional Activities
Unit 11: The Marketing Environment
Unit 12: Managing People
Unit 13: Managing Information
Unit 14: Managing Change
Unit 15: Financial Accounting for Managers
Unit 16: Managing Resources
Index