You Are The Best Attendant All The Other Attendants Are Fake News. Everyone Agrees. Believe Me.
by Rocket Publishing
This book discusses tourism niches as contested commodities that have grown and become part of the tourist setting in many destinations. Over time, they develop organically, and, in some cases, underground before they explode into the mainstream, and, more often than not, cause controversy. The text traces the roots of different tourism trends, using examples from both industry and existing studies, revealing the importance of understanding their key drivers, dynamics and impacts. It is in manag...
You Are The Best Mail Carrier All The Other Mail Carriers Are Fake News. Everyone Agrees. Believe Me.
by Rocket Publishing
Internationaler Markteintritt junger technologieorientierter Dienstleistungsunternehmen
by Joerg Schille
Critical Essays in Tourism Research
Critical Essays in Tourism Research results from an inner and deep reflection revolving around the future of tourism in the years to come as well as the epistemological limitations experienced by the discipline today. As some voices agreed, tourism research is facing one of the worst crises in its history. Although, over the years, theorists applauded over production as one of the signs of maturation for the discipline; for more than fourteen years, tourism has not been consolidated as an establ...
Community banks ... generally small and locally focused institutions ... are important sources of credit to small businesses. Since the 2007 ... 2009 financial crisis, regulators have made significant changes to the regulatory environment. Chapter 1 examines the data regulators use to measure small business lending, as well as the extent of any regulatory effects on the amount of community banks' small business lending and their lending processes, changes in bank populations, and financial perfo...
As a concept, tourism security has recently occupied a central position not only in tourism and hospitality fields but also in the social imaginary. The post-Westphalian nation states devote considerable energy and resources to fight against the radicalized groups but the fact is that terrorism still remains a big problem and is very hard to resolve. Unlike other past decades, today foreign tourists and journalists are targeted by these radical cells. In view of this, a book, which revolves arou...
Service firms have high overhead costs which are difficult to assign to individual services. To bring transparency to their value chain, they need costing approaches that help them find their own improvements. Markus B. Baum explores current theory and practice of value chain approaches and cost accounting to develop a costing approach with a suitable instrument for the allocation of fixed and overhead costs for a service firm. He describes the service business costing (SBC) approach. This hybr...
Fashion has been steadily moving from the brick and mortar to the digital market. As such, it is increasingly vital to research new methods that will help businesses to grow and succeed in this new sphere. Advanced Fashion Technology and Operations Management is a pivotal reference source for the latest development management strategies, fashion marketing, international business, and fashion entrepreneurship. Featuring extensive coverage across a range of relevant perspectives and topics, such...
Market positioning and branding has evolved from a peripheral process in the marketing effort to a critical process in any strategic planning initiative. Effective positioning will result in a strong brand that develops an emotional and productive two-way relationship. Positioning and Branding Tourism Destinations for Global Competitiveness focuses on utilizing destination branding and content marketing for sustainable growth and competitive advantage within the tourism and hospitality industry...
Hairdressing: Level 3
by Att Training Ltd, Charlotte Church, and Alison Read
For Level 3 Hairdressing students on NVQ, SVQ and VRQ courses.A genuinely new and innovative way for students to study hairdressing, this new textbook is supported with extensive multimedia material and activities at no extra cost. Some books include a few videos and basic materials, but this title comes with over 150 free online resources and activity screens with which to improve learning. Online questions are also included as well as links to other resources such as images, animations and vid...
A number of recent books, magazines, and television programs have emerged that promise to take viewers inside the exciting world of professional chefs. While media suggest that the occupation is undergoing a transformation, one thing remains clear: being a chef is a decidedly male-dominated job. Over the past six years, the prestigious James Beard Foundation has presented 84 awards for excellence as a chef, but only 19 were given to women. Likewise, Food and Wine magazine has recognized the tale...
Threats of terrorism, natural disaster, identity theft, job loss, illegal immigration, and even biblical apocalypse—all are perils that trigger alarm in people today. Although there may be a factual basis for many of these fears, they do not simply represent objective conditions. Feelings of insecurity are instilled by politicians and the media, and sustained by urban fortification, technological surveillance, and economic vulnerability. Surveillance in the Time of Insecurity fuses advanced the...
Financial collapses—whether of the junk bond market, the Internet bubble, or the highly leveraged housing market—are often explained as the inevitable result of market cycles: What goes up must come down. In Liquidated, Karen Ho punctures the aura of the abstract, all-powerful market to show how financial markets, and particularly booms and busts, are constructed. Through an in-depth investigation into the everyday experiences and ideologies of Wall Street investment bankers, Ho describes how a...
This is a personalized view of the life assurance industry. It draws on Len Warwick's own experiences, both as practitioner and as regulator, and casts a perspective on the problems - and the solutions - facing the industry today. The book includes advice for salesmen, administrators and regulators alike, and should be of interest to anyone seeking to develop a career in the life assurance and financial services markets. Len Warwick has been a life assurance and financial services practitioner f...