Public Relations for Leisure and (Longman/Ilam Leisure Management)
by Ylva French
Equips the reader with the skills necessary to communicate effectively with customers and to promote a positive image of their facilities. The book provides general guidance on the public relations function and relates the principles of PR to specific opportunities and constraints which face leisure organizatios. It covers areas such as public relations strategy, dealing with the media, relationships with other organizations, sponsorship, crisis communication and evaluation and research.
Managing Voluntary Sport Organizations
Contemporary sport could not function without the involvement of voluntary organizations, from local grass-roots clubs to international agencies such as the International Olympic Committee. Management of this sector continues to undergo profound change, largely in response to the challenges of professionalization and increasing expectations in terms of transparency, accountability and ethical behaviour. This book fills a significant gap in the literature on sport management by setting out the pr...
Wind Cave National Park Cultural Landscape Report
by Rivanna Archaeological Consulting, Ltd Bahr Vermeer & Haecker Architects, and I John Milner Associates
Sport Management (The International Library of Critical Writings on Business and Management)
Sport Management provides an insightful overview of the sport management discipline. The collection includes influential articles and chapters from leading scholars in the field, covering a wide array of issues. In adopting a multilevel approach, this volume explores this topical field and addresses sport management issues at the societal, organisational and individual level. Along with a new and original introduction, this essential single volume is an indispensable tool for scholars and practi...
This text aims to provide an all-in-one, comprehensive guide for leisure managers. Consisting of 15 chapters, each one focussing on an important aspect of management, this guide contains checklists and practical materials to enable the implementation of the ideas and strategies it provides. It contains many checklists and charts to enable managers to pick up ideas and strategies and it also explains how to implement them in day-to-day leisure management. It shows managers how to develop a more e...
Global Sport Business (Sport in the Global Society - Contemporary Perspectives)
Global Sport Business: The Community Impact of Commercial Sport involves a range of pressing issues that come with the arrival of sport as a commodity in the world economy. It can be argued that, throughout the past two centuries, sport has always been recognized as both a frivolous pursuit of spending leisure time with friends and family, and as an activity that has substantial commercial value to be mined by entrepreneurs. However, only during the most recent wave of globalization, spurred by...
The Economics of Leisure (Studies in Economics and Business)
by Richard Taylor and Ian Wilson
Up-to-date readers offering detalled coverage; This series reflects the changing face of the economic climate and business world. The books are completely up-to-date with the latest information and thinking in their areas. Including economics and business, the books in this series give the best coverage on individual topics for today's student. The texts are specifically focused to the needs of AS, A level and first year undergraduate students looking for information on particular areas. Studies...
Cuyahoga Valley National Park Comprehensive Rail Study
by U S Department O National Park Service
How does a girl from an impoverished background become one of the world's most influential spa operators? Dorothy Purdew is the entrepreneurial force behind Champneys, an empire employing over 2000 people and one of the most iconic brands in the world. The Champneys spa group is the culmination of over forty years' worth of dedication, work and fun and despite its global success it is, at heart, still a very much loved family business. This extraordinary woman has been an inspiration to so many,...