Sprint by Jake Knapp, John Zeratsky, Braden Kowitz

Sprint

by Jake Knapp, John Zeratsky, and Braden Kowitz

Entrepreneurs and leaders face big questions every day. How should you be focusing your efforts? What will your idea look like in real life? How do you start? How many meetings and discussions does it take before you can be sure you've got the right solution? Now there's a sure-fire way to answer these important questions: the sprint. Created by three partners at Google Ventures, the sprint is a unique five-day process aimed at helping businesses to answer crucial questions and deliver the best results in the least time, allowing the business to move on to the next level. It's a 'greatest hits' of business strategy, innovation, behaviour science and design thinking - packaged into a battle-tested process that any team can use. Jake Knapp created the five-day process at Google, where sprints were used on everything from Google Search to Chrome to Google X. With John Zeratsky and Braden Kowitz at Google Ventures, the team has run more than one hundred sprints with startups across all kinds of business, including mobile, e-commerce, healthcare and finance.
Sprint is about arming your business with a process to get problems solved by short-circuiting the endless debate cycle, avoiding group think and utilising the people, knowledge and tools that every team already has. It's for companies or groups of any size, from small start-ups to Fortune 100s, from teachers to non-profits - anyone who has a big opportunity, problem, or idea, and who needs to get started.

Reviewed by adamfortuna on

5 of 5 stars

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Having recently moved from a developer position to a product manager position this book gave some immediate suggestions on how to lead a team to create a new product or feature from scratch. Having been used on a number of products at Google including Gmail, it's great to know that it's working already.

What was most useful for me was seeing the breakdown of what was done each day of the 5 day product sprint -- as well as what each person in the sprint would do. Some of the recommendations were key - like the need for a decision maker to be a part of the process to ensure that takeaways from the sprint are actionable. I look forward to trying out some of these concepts eventually!

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Reading updates

  • Started reading
  • 13 July, 2016: Finished reading
  • 13 July, 2016: Reviewed