Marketing Strategy and Competitive Positioning Instructor's Manual on the Web

by Graham Hooley, Nigel Piercy, Brigitte Nicoulaud, John Rudd, and Nick Lee

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  • ISBN10 1292276568
  • ISBN13 9781292276564
  • Publish Date 8 July 2020 (first published 20 March 2017)
  • Publish Status Active
  • Publish Country GB
  • Imprint Pearson Education Limited
  • Edition 7th edition
  • Format eBook
  • Pages 136
  • Language English