For first level Consumer Behavior courses at the undergraduate level. May also be used at the graduate level.
- ISBN10 0130665584
- ISBN13 9780130665584
- Publish Date 7 November 2001
- Publish Status Out of Print
- Out of Print 23 July 2014
- Publish Country US
- Imprint Pearson
- Format Paperback
- Pages 94
- Language English