Economics of the Brand: A Marketing Analysis

by Trevor Watkins

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  • ISBN10 007084156X
  • ISBN13 9780070841567
  • Publish Date 1 March 1986
  • Publish Status Out of Print
  • Out of Print 7 March 2001
  • Publish Country US
  • Publisher McGraw-Hill Education - Europe
  • Imprint McGraw-Hill Inc.,US
  • Format Paperback
  • Pages 176
  • Language English