Successful Big Business Strategies for Small Firms

by Roger Bennett

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Book cover for Successful Big Business Strategies for Small Firms

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Written clearly, this book relates strategy formulation to the everyday applications of policies, and tells readers how to do things for themselves rather than having to rely on expensive external advice. It contains numerous self-checks on specific topics. The book offers an easy-to-read treatment of modern management methods that is not generally available outside 'heavy' management literature.
  • ISBN10 0749402369
  • ISBN13 9780749402365
  • Publish Date 30 July 1990
  • Publish Status Out of Print
  • Out of Print 12 July 2000
  • Publish Country GB
  • Imprint Kogan Page Ltd
  • Format Hardcover
  • Pages 144
  • Language English