Guides the entrepreneur through four stages of a new business enterprise: starting out, expanding, learning about the customer base, and responding successfully to market changes.
- ISBN10 0671021788
- ISBN13 9780671021788
- Publish Date 1 September 1998
- Publish Status Out of Print
- Out of Print 17 June 2021
- Publish Country US
- Publisher Simon & Schuster
- Imprint Pocket Books
- Format Hardcover
- Pages 259
- Language English