This text provides an overview of management and motivation techniques. It advises on using innovation in management styles and assesses those techniques that can improve business performance. It analyzes how "innovative" can mean a multitude of things in different environments and approaches each issue by looking at how to solve problems encountered. It includes case studies of national and multinational companies, and a summary of applied management techniques. It is designed for senior and middle management in industry.
- ISBN10 0273600257
- ISBN13 9780273600251
- Publish Date 14 May 1993
- Publish Status Out of Print
- Out of Print 15 March 2021
- Publish Country GB
- Imprint Financial Times Prentice Hall
- Format Paperback
- Pages 224
- Language English