This text provides a range of interesting and exciting case material ready to use in isolation or in conjunction with the latest edition of Richard Lynch's Corporate Strategy. Each chapter contains up to six cases from the Financial Times newspaper relating to a specific topic. The chapters are supported by a brief commentary to explain the theory in that section. The cases are relevant and up-to-date and reflect the consistently excellent standard of FT journalism. The structure of the cases book matches exactly that of Corporate Strategy.
- ISBN10 0273643428
- ISBN13 9780273643425
- Publish Date 16 May 2000
- Publish Status Out of Print
- Out of Print 15 March 2021
- Publish Country GB
- Imprint Financial Times Prentice Hall
- Format Paperback
- Pages 440
- Language English