This is a successful casebook that presents contrasting cases of management mistakes and successes, providing insights into the art of managerial decision-making. Covers the importance of public image, the need for focused growth, the power of judicious imitation, and prudent crisis management.
- ISBN10 0471454508
- ISBN13 9780471454502
- Publish Date 17 June 2003
- Publish Status Unknown
- Publish Country US
- Publisher John Wiley and Sons Ltd
- Imprint John Wiley and Sons (WIE)
- Format eBook
- Language English