Principles of Marketing:European Edition with FT Marketing Casebook

by Philip Kotler, Gary Armstrong, John Saunders, Veronica Wong, Levela Rickard, and Kit Jackson

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  • ISBN10 0877787573
  • ISBN13 9780877787570
  • Publish Date 18 December 2001 (first published 13 December 2000)
  • Publish Status Out of Print
  • Out of Print 23 February 2005
  • Publish Country GB
  • Imprint Pearson Education Limited
  • Edition 2nd edition
  • Format Paperback
  • Language English