Management: Building Competitive Advantage

by Thomas S Bateman, Carl P. Zeithami, and Scott Snell

Scott Snell

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Book cover for Management: Building Competitive Advantage

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The third edition of Management: Building Competitive Advantage is the product of information gleaned from 25 full book reviews and a market survey of over 1,000 management professors. It takes a traditional approach but is organized around four modern themes: Cost, Quality, Speed, and Innovation. The third edition also features a wide variety of cases and experiential exercises.
  • ISBN13 9780256140538
  • Publish Date 20 October 1995
  • Publish Status Out of Print
  • Out of Print 20 September 2000
  • Publish Country US
  • Publisher McGraw-Hill Education - Europe
  • Imprint Irwin Professional Publishing
  • Edition 3rd edition
  • Format Hardcover
  • Pages 704
  • Language English