IT Strategies for Business

by Joe Peppard

0 ratings • 0 reviews • 0 shelved
Book cover for IT Strategies for Business

Bookhype may earn a small commission from qualifying purchases. Full disclosure.

Businesses of the 1990s and beyond must be information-based enterprises with an integrated IS/IT and business strategy. This text is, therefore, propelled by a powerful mix of beliefs:

- information should be regarded as a key resource
- no corporate strategy is complete if there is no IS/IT strategy
- IS/IT is too important to be left solely to the IT professionals
- planning for IS/IT should be an important and integral part of the firm's competitive strategy development
- technological choices are essentially business decisions

The special feature of the book is Part 3 which examines technologies likely to have major impact on business and IS/IT strategy and illuminates the nature of the strategic perspective on each.
  • ISBN10 0273625683
  • ISBN13 9780273625681
  • Publish Date March 1999 (first published 1 February 1993)
  • Publish Status Cancelled
  • Out of Print 8 October 2004
  • Publish Country GB
  • Publisher Pearson Higher Education
  • Imprint FT Prentice Hall
  • Edition 2nd Revised edition
  • Format Paperback
  • Language English