Marketing Management IPE with Marketing Research, European Edition:An Applied Approach

by David F Birks, Naresh K. Malhotra, and Philip R Kotler

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  • ISBN10 0582822122
  • ISBN13 9780582822122
  • Publish Date 7 March 2003
  • Publish Status Out of Print
  • Out of Print 26 May 2007
  • Publish Country GB
  • Imprint Pearson Education Limited
  • Format Paperback
  • Language English