Identity design (logos, letterhead, web sites, etc.) is one of the most popular topics in design books, and "Identity Crisis" takes a fresh look at this common subject by exploring the process of redesigning existing identities to help businesses refine their images, communicate with customers, and find success.Readers will get an inside look at the challenges of redesigning identities. They'll see the creative and strategic thinking behind fresh design work as well as have a powerful tool to show clients what a difference a professional can make to their image.
- ISBN13 9781581809398
- Publish Date 1 October 2007
- Publish Status Out of Stock
- Out of Print 16 May 2012
- Publish Country US
- Publisher F&W Publications Inc
- Imprint How Design Books
- Format Hardcover
- Pages 216
- Language English