'A terrific and important book ...it's a great, fresh take on how the 21st century is transforming the way we select everything from food to music' David Bodanis, author of E=MC2 In the past two years humanity has produced more data than the rest of human history combined. We carry a library of data in our pockets, accessible at any second. We have more information and more goods at our disposal than we know what to do with. There is no longer any competitive advantage in creating more information. Today, value lies in curation: selecting, finding and cutting down to show what really matters. Curation reveals how a little-used word from the world of museums became a crucial and at times controversial strategy for the twenty-first century. Today's most successful companies - Apple, Netflix, Amazon - have used curation to power their growth, by offering customers more tailored and appropriate choices. Curation answers the question of how we can live and prosper in an age of information overload. In the context of excess, it is not only a sound business strategy, but a way to make sense of the world.
- ISBN10 0349408718
- ISBN13 9780349408712
- Publish Date 1 June 2017 (first published 2 June 2016)
- Publish Status Active
- Publish Country GB
- Publisher Little, Brown Book Group
- Imprint Piatkus Books
- Format Paperback (B-Format (198x129 mm))
- Pages 368
- Language English