This critical introduction discusses the origins of creativity, group approaches to innovation, managing innovative teams and how to manage organizations. By understanding the psychological principles, theories and techniques applied in these areas, managers can improve organizational strategies and their responses to change.
In addition to managers and HR professionals, students of management and occupational psychology at undergraduate and MBA level will benefit from the clear and concise coverage of this important topic.
- ISBN13 9781861527837
- Publish Date 7 March 2002
- Publish Status Active
- Publish Country GB
- Imprint Cengage Learning EMEA
- Edition New edition
- Format Paperback
- Pages 288
- Language English