This book takes the reader through the principles and techniques of effective presenting, offering managers, sales people, trainers and educators under time and budget constraints a cost-effective, self-training tool for learning one of business's most critical skills. Readers should master the key components of a well-organized presentation, learning how to: develop logical, convincing content; use humour and audiovisuals for added impact; overcome performance anxiety; and handle questions and disruptions with ease. Key terms and major ideas are highlighted, and comprehension checkups, including chapter-end self-tests (with answers) are integrated throughout. A Certificate of Achievement is available for readers who pass the final exam.
- ISBN10 0070028419
- ISBN13 9780070028418
- Publish Date 1 January 1994 (first published 1 January 1993)
- Publish Status Out of Print
- Out of Print 13 May 1998
- Publish Country US
- Publisher McGraw-Hill Education - Europe
- Imprint McGraw-Hill Inc.,US
- Format Paperback
- Pages 337
- Language English